DIGIT OF THE DAY

“Do-Nothing” Vacations Gain Popularity as 21% of US Travelers Prioritize Unwinding

Ever felt like you need a vacation from vacationing? You’re not alone. Travelers worldwide are ditching tourism for “do-nothing vacations,” focusing on recharging at all-inclusive hotels rather than sticking to a packed itinerary.

• In February, 21% of US travelers made “rest and relaxation” their primary motivator for leisure travel — a rise from 17% in a Sept. 2023 survey by Longwoods International.
• In 2024, 72% of Americans intend to maintain or increase their hotel stays compared to 2023, according to the American Hotel and Lodging Association.

The cost of doing nothing: The hospitality industry is embracing this trend by offering wellness amenities and pre-planning meals and activities to satisfy people’s craving for easy relaxation. But there’s a catch — escalating prices are making people think twice about booking hotel stays, with 56% expressing hesitancy due to inflation. Plus, with the ongoing staffing shortage, guests may need to shell out more for amenities like housekeeping and room service.

SOURCE: https://theaveragejoe.beehiiv.com/p/644-two-words-loaf-cat?utm_source=theaveragejoe.beehiiv.com&utm_medium=newsletter&utm_campaign=644-two-words-loaf-cat